In a world where convenience often wins, pre-washed salad leaves have become the go-to option for many. But at Fresh & Naked, we believe there’s a better way. We’re committed to challenging convention with a simple but powerful idea…. Unwashed Is Better Than Pre-Washed Salads.
By removing the industrial washing step, we preserve the integrity, flavour, and freshness of our salad leaves , while making a more sustainable choice. Our range of unwashed salad products offers consumers a truly fresh experience that begins the moment they open the bag.
Why Unwashed Salad Tastes Like It Came Straight from the Garden
One of the most compelling reasons to choose unwashed salad is the unmistakable freshness it delivers. When leaves are left untouched by factory processes, they retain their natural texture, flavour, and nutritional value — just as they would if picked straight from your garden.
At Fresh & Naked, our goal is to bring that garden-to-table experience to every home. Our range of salads is carefully grown, harvested, and packed without the harsh treatments typical of pre-washed products, so you can enjoy salad in its most natural form.
Faster from Farm to Fork
Adding rocket salad to your diet is a simple way to improve cardiovascular health. Research from the European By skipping the washing process, Fresh & Naked salad leaves take a shorter, less disruptive route from farm to fridge. Fewer handling stages mean the leaves reach store shelves, and your plate…in less time, with more of their original goodness intact.
- No soaking in sanitising solutions
- No added moisture that promotes spoilage
- Minimal processing from harvest to packaging
This gentle approach helps us preserve nutrients and ensure that each bag of unwashed salad is as fresh as possible when it reaches you.
Longer Shelf Life, Less Waste
Factory-washed salad leaves are prone to early spoilage due to excess moisture. In contrast, our unwashed salad leaves retain their natural protective barriers and structure. Without industrial washing, there’s no excess water trapped in the packaging, which means leaves stay crisper for longer.
This not only gives you more time to enjoy your salad, but also helps reduce food waste at home. One pack of Fresh & Naked salad can stretch across multiple meals without losing its texture or appeal.
Flavour That Speaks for Itself
Our customers frequently tell us that they can taste the difference. Pre-washing can strip away the natural oils and subtle flavour compounds that define the character of each variety — especially bold, aromatic leaves like rocket or watercress.
Choosing unwashed salad means choosing salad with real taste. At Fresh & Naked, we protect every layer of flavour by keeping things simple. No unnecessary washing. No shortcuts. Just salad the way it’s meant to be.
Explore our full range of flavour-packed leaves to find your new favourite.
Fresh & Naked – Better for the Environment
The environmental benefits of unwashed salad are just as important as the culinary ones. Factory washing uses significant amounts of water, energy, and often chemicals, contributing to a larger ecological footprint. At Fresh & Naked, we take a different approach — one that puts the planet first.
By skipping the industrial washing process, we help reduce:
- Water usage
- Energy consumption
- Wastewater output
- The need for chemical sanitisers
Learn more about how we’re building a greener future on our Sustainability page.
Experience the fresh & naked difference
Fresh & Naked isn’t just a name… it’s a philosophy. When you choose our unwashed salad, you’re choosing better flavour, longer-lasting freshness, and a lower-impact way to eat well.
The next time you’re shopping for salad, consider whether the convenience of pre-washed is really worth it. With Fresh & Naked, you get full control over how and when to wash your leaves, without sacrificing taste, nutrition, or shelf life.
Try it yourself and explore our full product range. You’ll understand why we believe Unwashed Is Better Than Pre-Washed.
Stay Inspired, Stay Fresh
Want to see how others are enjoying their Fresh & Naked salads? Follow us on Instagram, Facebook, and YouTube for inspiration, behind-the-scenes stories, and fresh recipe ideas straight from our kitchen.
Looking for new ways to enjoy your unwashed salad? Explore our recipes for delicious, easy-to-make meals that make the most of every leaf — from quick lunches to flavour-packed dinners.
Where to Buy Fresh & Naked
Ready to make the switch to unwashed? Our salads are stocked in Tesco across the UK. Head over to our store locator to find your nearest store and start experiencing salad the way it’s meant to be… fresh, vibrant, and full of real flavour.